Pacific Gas and Electric Corporation (PG&E) has appointed David McCulloch as its new Vice President and Chief Advertising and Communications Officer, successful 28 November. McCulloch is a 20 12 months Bay Area resident who comes to PG&E with deep expertise in corporate communications and marketing and advertising at a array of companies in the vitality and technology sectors. Most recently, he led communications for X’s moonshot to decarbonise the electrical grid via advanced simulation and modelling systems. X is a subsidiary of Alphabet.
McCulloch also has held marketing and communications leadership roles at Hitachi’s world wide tech subsidiary Hitachi Vantara, gasoline cell corporation Bloom Electrical power, and Basic Electrical, where by he centered on problems at the crossroads of electrical power and artificial intelligence. In advance of that, he led world general public relations at Cisco and was an government leader with worldwide technological innovation PR company Textual content 100.
In his new position, McCulloch will oversee how PG&E communicates with the 16 million individuals it serves in Northern and Central California. This involves keeping customers and other folks educated about PG&E’s progress in providing risk-free, reliable electricity means the corporation is serving to prospects preserve money on their expenditures and how PG&E is harnessing innovation to reach its bold weather plans. He also will oversee PG&E’s marketing endeavours to stimulate consumer participation in programmes that advertise vitality effectiveness, deliver cash flow-competent invoice bargains, and guidance electric vehicle homeowners, among the other folks.
“We are energized to carry David aboard as we operate to construct rely on with our prospects and hometowns by shining a mild on all of the ways we assistance them – regardless of whether it is by way of investing in our energy techniques or supplying programmes that aid them choose manage of their energy use and prices,” claimed PG&E’s Government Vice President and Main Customer Officer, Marlene Santos.
“PG&E has an important job to perform in California, and globally, as a convener of thoughts and as a catalyst for electricity innovation that greater serves our consumers and our world. I’m energized to assistance carry that same spirit of innovation to how we converse and have interaction with our consumers and absolutely everyone we’re partnering with in developing the potential of electrical power,” McCulloch mentioned.
McCulloch has been recognised as North The united states Public Relations Professional of the 12 months by PRWeek, was aspect of Cisco’s PR group that was picked as PRWeek’s In-Residence Crew of the Year and is a previous President of the Community Relations Society of America’s Silicon Valley Chapter.
Study the write-up on the net at: https://www.worldpipelines.com/enterprise-news/30112022/new-pge-main-advertising and marketing-and-communications-officer/