January 31, 2023


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Ketchum Taps Agency Veteran Jim Joseph as Firm’s Very first World Main Marketing and Integration Officer

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NEW YORK, July 20, 2022 /PRNewswire/ — Leading communications consultancy Ketchum today introduced the appointment of Jim Joseph to worldwide main advertising and marketing and integration officer, the very first in the company’s background. Joseph will collaborate with groups all over the world, drawing on his intensive expertise top world-wide customer and company manufacturers to assistance shepherd and determine the Ketchum model as both trusted counselor to shoppers and future shoppers and spot of preference for present and long run colleagues. In addition to primary world marketing and advertising and communications, Joseph will associate with his colleagues from throughout Omnicom Public Relations Team and the full Omnicom community to unleash imaginative answers for shoppers and to travel considered leadership for Ketchum. He joins the firm from IPG Health, the place he served as main consumer remedies officer.

“Jim is a earth-course leader and counselor, and an all-all-around excellent human getting,” said Mike Doyle, Ketchum president and CEO. “The deep knowledge he delivers in client partnership building, agency management and know-how in so numerous of our consultancy’s expansion categories is clear. And importantly, his values and commitment to people today, interactions and inclusion are aligned with Ketchum’s.”

Joseph has knowledge main practically each discipline inside the internet marketing mix. Prior to his function at IPH Health and fitness, Joseph put in eight yrs at BCW, commencing out at Cohn & Wolfe in a assortment of world roles and then as a BCW worldwide president, in which he was instrumental in the prosperous merger of Burson Marsteller and Cohn & Wolfe. Joseph also has substantial knowledge foremost scaled-down specialty organizations and began his occupation shopper-side with brand management stints at Church and Dwight, Co. (Arm & Hammer) and Johnson & Johnson.

Chris Foster, CEO of Omnicom Public Relations Team, reported of the appointment, “I’ve known Jim for several years, and he is 1 of the very best in the organization. I’m wanting ahead to looking at him prosper at Ketchum and to performing with him on packages throughout Omnicom Community Relations Group and Omnicom.”

“Possessing been an built-in marketer from the very beginning of my job, I am motivated by equally the legacy and future likely of Ketchum and really simply, want to be a aspect of it and enable to shape it,” commented Joseph. “The agency’s long term matches my possess objectives, but it is really the Ketchum tradition, spirit, and values that manufactured me come functioning to the door.”  

Agency of the Calendar year, Global Agency of the Year, Most Awarded Company and Community of the Year, and Innovative Agency of the Year are just a few of the accolades received under Joseph’s past agency leadership. In his “spare time,” Jim is instruction the upcoming technology of marketing and public relations professionals in his part as adjunct professor at NYU’s University of Professional Scientific studies and has been an avid blogger and author since 2009, getting honors from the Nonfiction Authors Association, Axiom E-book Awards and Reader Sights for his most modern reserve, The Aware Marketer: Inspiring a Further and Extra Aware Brand name Experience, which explores the need for brand names to be informed of socio-political, public health, and cultural issues as shopper mindsets and behaviors evolve.

About Ketchum
The winner of 135 Cannes Lions, Ketchum is the most creatively awarded organization in our business. We’re equivalent parts human-centered and enterprise-centered, empathetic and smart. As a worldwide communications consultancy, we blend the deep market and specialty skills of boutique corporations with international attain to locate surprising connections that guide to lasting associations and work that issues. For a lot more information on Ketchum, a component of Omnicom Public Relations Group, visit www.ketchum.com.

About Omnicom Public Relations Team
Omnicom Public Relations Group is a world-wide collective of a few of the prime world-wide general public relations organizations throughout the world and professional organizations in parts together with community affairs, language system, worldwide overall health strategy and transform management. As the premier team of communications gurus in the world, our employees provide skills to providers, authorities businesses, NGOs and nonprofits across a wide variety of industries. Omnicom General public Relations Group provides for purchasers by means of a relentless aim on expertise, constant pursuit of innovation and a tradition steeped in collaboration. Omnicom Community Relations Team is component of the Communications Consultancy Network, a division of Omnicom Team Inc. (NYSE: OMC).

About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a main world internet marketing and corporate communications organization. Omnicom’s branded networks and various specialty corporations give promoting, strategic media planning and buying, digital and interactive marketing, direct and marketing advertising, general public relations and other specialty communications expert services to in excess of 5,000 shoppers in far more than 70 international locations. Follow us on Twitter for the latest information.

Resource Ketchum Inc

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